Cliff Grassmick, Daily Camera
Nikita Anderson pours a glass of kombucha at the Rowdy Mermaid Kombucha company in Boulder on Nov. 2, 2016.
Jamba Dunn, who lost his mother to smoking and his father to Type 2 diabetes, founded the Rowdy Mermaid Kombucha company two years ago in large part because he wanted to give consumers an option that’s healthier than more popular drinks — such as soda — that contribute to obesity, heart disease and the very affliction that killed his dad.
So, naturally, Dunn was surprised to learn a couple weeks ago that his Boulder-based outfit may soon be subject to a new tax that targets the same sugary beverages to which he fancies himself a competitor.
The tax, which appears on ballots as measure 2H, would install a2-cents-per-ounce excise tax on distributors of drinks with at least 5 grams of added sugar per 12 fluids ounces; three of Dunn’s probiotic teas, which retail on average for $3.29, would barely cross that threshold and thus would be taxed.
The irony is not lost on him.
“We wanted to provide an alternative to people from sugary beverages,” he said. “That’s why we started this. … My feeling now is that we will probably have to kill those (taxed) flavors.”
The 2H tax and others like it around the country are often referred to as “soda taxes,” because soda is the most dominant of the sugary beverages that contribute to public health issues and the soda lobby leads the fight against these taxes wherever they’re proposed.
Read the full…
Read The Rest of The Story Here.